Public Protection

Kent County Council Public Protection video production case study. Spotlight.

A deep dive into six years of public sector video production for Kent County Council Public Protection. Films across every one of the five core services that keep Kent's communities safe and fair: trading standards, community wardens, community safety, scientific services and coroners.

Public sector & community

Connecting Communities

An overview film of the Kent County Council Community Warden Service: the uniformed daily patrols, the work the wardens do to support vulnerable residents, and the way the team holds Kent's communities together. A film about people whose job is to be there for the people around them, made for a service that's earned every minute of its trust on the doorstep.

Locations: Kent, UK
Deliverables: Community Warden Service overview film
Public sector & community

Natasha's Law

A Trading Standards explainer for Kent County Council Public Protection on Natasha's Law, the UK legislation effective from 1 October 2021 mandating full ingredient labelling on Pre-packed for Direct Sale (PPDS) food. The film walks businesses through what the law requires: every ingredient listed on packaging, the top 14 allergens highlighted, and a meaningful step forward in safety for people with food allergies.

Locations: Kent, UK
Deliverables: Trading Standards legislation explainer film

The brief.

Kent County Council Public Protection is the umbrella for five core services keeping Kent's communities safe, fair and protected: Trading Standards, Trading Standards Checked, Community Wardens, Community Safety and Resilience, and Scientific Services and Coroners. For six years we have produced video for the Public Protection team across every one of those services. Different briefs every time: an overview of the warden service, a Trading Standards explainer on new national legislation, an anti-scam awareness film, a stop-smoking campaign. The thread running through every brief has been the same in spirit: complicated, important information that needs to land with the communities it's there to protect.

Our approach.

Treat every brief as its own conversation. A film about Natasha's Law lives or dies on whether business owners can act on it. A film about the Community Warden Service has to feel like Kent itself. We have matched format to brief across the partnership: live-action portraits where people lead the story, clean explainer animation where regulation does, sensitive public-awareness work where the subject demands it. What hasn't changed is the working relationship. A small, consistent Indigo team who know the Public Protection team well, who can move quickly when something needs to be on air, and who treat each new commission as a chance to build on the trust the last one earned.

The outcome.

Six years on, the work continues. The films sit across Kent County Council's website, on social media, in training sessions and on the Public Protection team's own channels. The partnership is one of the most rewarding pieces of work we do: the chance to highlight incredible work by the people whose job is keeping communities safe. The films range across all five Public Protection services, from Trading Standards to Community Wardens, and the working relationship continues to evolve as new briefs come in.

Other films for Kent County Council Public Protection.

Public sector & community

Stopping Smoking

Stopping Smoking. One of three films from a national public-protection campaign for Kent County Council, made to help smokers quit and reach the audiences who needed it.

Public sector & community

Scams

Scams. A Kent County Council Public Protection film walking residents through the most common scams to watch out for, with simple checks to avoid being caught out.

Public sector & community

Meet the Connectors: Allison

An intimate black-and-white documentary portrait of Allison, one of KCC's Community Connectors. A quiet study of what makes someone dedicate their working life to helping others.

Public sector & community

Meet the Connectors: Neil

An intimate black-and-white documentary portrait of Neil, one of KCC's Community Connectors. A quiet study of the mindset behind a life spent helping people through hard times.